Aspire vs Heepsy vs Influencer Hero: Features, Pricing and Key Differences
The main difference between Aspire, Heepsy, and Influencer Hero lies in their focus and depth of functionality.
Aspire is built for mid-sized and enterprise D2C brands that need influencer relationship management and structured campaign workflows.
Heepsy specializes in influencer discovery, offering a large searchable database but limited campaign management or CRM tools.
Influencer Hero combines the best of both—offering discovery, outreach automation, CRM, gifting, affiliate tracking, and analytics in one platform, fully integrated with Shopify and WooCommerce for eCommerce teams.
While Aspire and Heepsy serve specific needs, Influencer Hero provides an all-in-one solution for D2C brands that want to manage influencer marketing from discovery to ROI tracking in one place.
In this article, we’ll compare Aspire, Heepsy, and Influencer Hero, diving into their features, pricing, pros, and cons to help you choose the best fit for your brand.
Aspire vs Heepsy vs Influencer Hero Comparison
Feature
Aspire
Heepsy
Influencer Hero
Influencer Discovery / Database
Access to 500M+ creators across Instagram, TikTok, and YouTube with advanced filters and creator applications.
Large searchable database (15M+) focused on influencer discovery and analytics with audience demographics and engagement stats.
450M+ creators across Instagram, TikTok, YouTube, and Twitch with precise filters, audience data, and built-in automated outreach tools.
Core Focus
Influencer relationship management and campaign execution for mid-market and enterprise D2C brands.
Influencer discovery and analytics platform for vetting creators and analyzing performance.
All-in-one influencer marketing platform combining discovery, CRM, gifting, affiliate tracking, and analytics for eCommerce brands.
Best For
Established D2C and enterprise brands running ongoing influencer campaigns.
Small-to-mid-size businesses focusing mainly on influencer search and audience vetting.
Shopify and WooCommerce brands, or agencies, looking for full-cycle influencer and affiliate management in one platform.
Campaign Management & CRM
Advanced CRM for influencer communication, deliverable tracking, and payments.
Lacks CRM or workflow tools; mainly used for influencer research and list building.
Complete influencer CRM with outreach automation, gifting, affiliate tracking, UGC/post tracking, and ROI analytics.
Customer Support
Dedicated account managers for enterprise clients.
Email-based support and online documentation; limited one-on-one assistance.
Live chat, guided onboarding, and dedicated success managers across all plans (based on demo data).
Pricing
Starts around $2,000/month, typically with annual contracts.
Starts at $49/month, depending on search volume and data access.
Starts at $649/month (based on demo data), offering all-in-one access with no commission fees or long-term contracts.
Influencer Discovery / Database
Heepsy is great for discovery and analytics but lacks tools for outreach or campaign tracking. Aspire offers a massive creator database with search filters and creator applications. Influencer Hero merges both—offering a large discovery network plus outreach automation and integrated Shopify data, saving brands time and effort.
Core Focus
Aspire focuses on influencer relationship management, while Heepsy specializes in data-driven influencer search. Influencer Hero stands out by providing an end-to-end influencer marketing platform—from discovery to affiliate tracking—built specifically for eCommerce teams.
Best For
Heepsy is best for brands that mainly want to find and vet creators, while Aspire fits mid-sized D2C teams running large campaigns. Influencer Hero is ideal for Shopify and WooCommerce brands seeking automation, scalability, and ROI visibility within one easy-to-use tool.
Campaign Management & CRM
Aspire offers full CRM functionality but at a premium price, whereas Heepsy lacks campaign management features. Influencer Hero provides a comprehensive CRM, managing everything from outreach to gifting and performance analytics—perfect for D2C brands managing multiple campaigns.
Customer Support
Aspire and Heepsy both limit personalized support to higher-tier plans. Influencer Hero, however, provides hands-on onboarding, live chat, and dedicated success managers for all users, ensuring teams get help right when they need it.
Pricing
Heepsy is affordable but limited in functionality. Aspire is powerful but priced for enterprise teams. Influencer Hero, starting at $649/month, delivers the best value for growing D2C brands, offering advanced influencer marketing tools without the enterprise price tag.
Which Tool Is Best for You? Why Brands Choose Influencer Hero Over Aspire and Heepsy
Based on our research, if your brand is focused on influencer discovery and analytics, Heepsy is a good option. Its audience insights and engagement data help small teams vet creators quickly, though it lacks CRM and campaign tools. Aspire is better suited for mid-sized and enterprise D2C teams that manage ongoing influencer programs, but its higher cost and complexity can be limiting for growing brands.
Influencer Hero is the top choice for Shopify and WooCommerce brands that want an all-in-one platform—covering discovery, outreach automation, CRM, gifting, affiliate tracking, and performance analytics. It offers the power of Aspire and the data depth of Heepsy, all with transparent pricing starting at $649/month and seamless eCommerce integration—making it ideal for D2C brands that want results without juggling multiple tools.
Aspire Overview
Aspire is an all-in-one influencer marketing platform that simplifies influencer discovery, campaign management, and performance tracking. Built for brands and agencies, it equips marketing teams with everything they need to manage influencer relationships — from product seeding and content approvals to automated follow-ups and detailed reporting.
Highly suited for eCommerce and D2C brands, Aspire integrates directly with Shopify, allowing brands to streamline gifting, fulfillment, and sales tracking. Its main goal is to help teams scale influencer programs, optimize workflows, and measure ROI across multiple campaigns.
Aspire Standout Features
Inbound Creator Marketplace: Aspire hosts one of the largest inbound creator marketplaces, featuring over 1 million active creators who apply directly for collaborations. This inbound model removes the need for manual outreach, enabling brands to connect with motivated creators already seeking partnerships.
First-Party Data Integrations: Aspire partners directly with Meta, TikTok, and Pinterest, offering first-party data for accurate audience insights and performance analysis. These integrations make Aspire particularly valuable for D2C and enterprise brands that prioritize data reliability and transparency.
Shopify Integration for Gifting & Fulfillment: Aspire’s Shopify integration enables seamless product gifting workflows. Brands can set budgets, allow creators to curate their own product carts, and approve fulfillment automatically — making gifting faster, more transparent, and scalable for eCommerce brands.
Workflow Automation: Aspire’s built-in automation tools handle repetitive campaign tasks such as follow-ups, contract management, and bulk operations. This reduces manual work and enhances efficiency for teams running multiple influencer campaigns simultaneously.
Sales & Performance Tracking: Track sales, clicks, and conversions using promo codes, unique links, and creator storefronts. Aspire’s data-driven reporting allows brands to see which influencers generate the most revenue and accurately measure campaign ROI.
Best For: Aspire is ideal for eCommerce and D2C brands that want to scale influencer marketing through automation, inbound creator discovery, and real-time performance analytics. It’s especially useful for Shopify users seeking integrated gifting and tracking tools.
Pricing & Contract Length
Mid-Tier Plan: Around $2,300/month for 20–40 creators, multiple users, and up to 500 creators in CRM.
Typical Range: $2,000–$5,000/month depending on feature set and campaign volume.
Heepsy is an influencer marketing platform built to simplify influencer discovery, audience analytics, and campaign management. With access to a database of over 50 million creators, it helps brands make informed decisions using data-driven insights such as engagement rate, audience demographics, and authenticity scores.
Popular among Shopify and D2C brands, Heepsy delivers accurate influencer data, fake follower detection, and easy campaign organization tools — all without the high cost or complexity of enterprise-level platforms. While it doesn’t automate outreach or payments, Heepsy stands out as a reliable choice for teams that value accuracy and hands-on control over automation.
Heepsy Standout Features
Advanced Influencer Search: Access a vast network of 50M+ influencers with precise filters such as location, engagement rate, audience gender, and niche. For example, a beauty brand can easily find micro-influencers with a 3–5% engagement rate and an audience concentrated in a specific region.
Fake Follower Detection: Each influencer profile includes an authenticity score based on audience quality and engagement patterns. This feature helps Shopify and D2C brands identify real, trustworthy creators and avoid wasting budget on fake or inflated followers.
Shopify Integration & Sales Tracking: Available in the Advanced plan, Heepsy integrates directly with Shopify to monitor clicks, conversions, and revenue generated from influencer campaigns — an essential feature for brands that want to track ROI and manage affiliate partnerships effectively.
Campaign Management & Outreach: Heepsy includes a built-in CRM with a Kanban-style dashboard for managing communications, deliverables, and campaign stages. Teams can also send up to 3,000 outreach emails per month, making it a strong option for growing D2C brands managing multiple collaborations.
Lookalike Search & Content Library: Upload a favorite influencer’s profile to discover similar creators using Heepsy’s lookalike matching tool. The content library helps teams organize, store, and repurpose influencer-generated content for ads, social posts, or campaign reports.
Best For: Heepsy is best suited for D2C and eCommerce brands — especially Shopify users — who want to:
Access reliable influencer data and audience insights
Detect fake followers and prioritize authentic engagement
Manage influencer campaigns without complex automation tools
Pricing & Contract Length
Heepsy offers monthly, semi-annual, and annual subscriptions, with up to 35% savings on yearly plans.
Plus Plan: Includes influencer discovery, engagement analytics, outreach tools, and reporting — ideal for small or growing teams.
Advanced Plan: Adds Shopify integration, affiliate tracking, lookalike search, and content management — perfect for data-driven brands focused on performance and ROI.
There are no long-term commitments, and plans can be upgraded or canceled anytime.
Pros
Massive influencer database (50M+ profiles)
Reliable audience analytics and fake follower detection
Shopify integration for real-time sales tracking
Simple, intuitive campaign management dashboard
Flexible, commitment-free subscription options
Cons
No AI-powered influencer discovery or outreach automation
Shopify integration limited to higher-tier plans
Lacks built-in affiliate payment automation
Audience data may vary in smaller or niche markets
Few integrations beyond Shopify
Free Tools
Influencer Search Tool: Heepsy offers a free version of their influencer search tool, allowing brands to find influencers based on specific filters like location and engagement.
Fake Follower Checker: Heepsy’s free tool helps brands assess the authenticity of influencer audiences, which is crucial for filtering out influencers with fake followers.
Engagement Rate Calculator: Heepsy provides a free tool to calculate engagement rates, helping brands evaluate potential influencers before reaching out.
If you need more comprehensive features, such as full campaign management and advanced reporting, a paid plan would be necessary.
Influencer Hero Overview
Influencer Hero is an all-in-one influencer marketing platform designed for eCommerce and D2C brands that want to manage every stage of their influencer strategy — from discovery and outreach to UGC collection, affiliate tracking, and ROI measurement.
Whether you’re a fast-growing D2C startup or an established online brand, Influencer Hero helps you find the right creators, automate outreach, streamline collaboration, and measure real results — all from a single, easy-to-use dashboard.
Influencer Hero Standout Features
AI-Powered CRM for Scalable Campaigns: Influencer Hero’s AI-driven CRM allows brands to manage up to 10,000 influencers while automating outreach and tracking conversations — without losing personalization. It’s built for scale, making large campaign management fast and efficient.
Multi-Platform eCommerce Integrations: Seamlessly connect Shopify, WooCommerce, or custom stores to track influencer-driven sales, gifting, and commissions in real time. This ensures accurate ROI measurement and provides transparency into campaign performance.
Automated, Personalized Outreach: Send AI-personalized outreach emails at scale that sound authentic and aligned with your brand voice. This feature helps marketing teams and startups boost influencer engagement and response rates while saving time.
Chrome Extension for Real-Time Discovery: Discover and analyze influencers directly on Instagram, TikTok, and YouTube using Influencer Hero’s Chrome Extension. Instantly access engagement metrics, audience demographics, and authenticity scores without leaving your browser.
UGC Collection & Product Gifting: Easily manage product gifting and seeding campaigns while collecting influencer-generated content (UGC). Use the built-in tools to organize and repurpose content for ads, email campaigns, or social media promotions.
Best For: Influencer Hero is best suited for Shopify and WooCommerce brands — as well as agencies — that want to:
Manage influencer and affiliate programs in one centralized dashboard
Automate CRM workflows and outreach at scale
Track ROI and performance across multiple social platforms
Pricing & Contract Length
All plans include influencer discovery, CRM automation, campaign management, UGC collection, and affiliate tracking, with flexible monthly billing and no long-term contracts.
Standard – $649/month (up to 1,000 creators)
Pro – $1,049/month (up to 5,000 creators)
Business – $2,490/month (up to 10,000 creators)
Custom & Agency Plans – Tailored pricing for large teams and agencies
Pros
Complete influencer marketing toolkit: discovery, CRM, UGC, and affiliate tracking
Supports 8 major platforms — Instagram, TikTok, YouTube, Facebook, Pinterest, Snapchat, X, and Twitch
AI-powered automation for outreach and campaign workflows
Deep Shopify and WooCommerce integrations for precise ROI tracking
Clean, visual dashboards with real-time analytics
Cons
May be expensive for smaller or early-stage brands
Advanced tools can require onboarding to use effectively
Free Tools
Influencer Hero offers one of the most extensive sets of free influencer marketing tools, allowing brands to experiment and analyze performance before upgrading to a paid plan:
Aspire and Heepsy serve very different purposes within influencer marketing. Aspire is ideal for mid-sized and enterprise D2C brands that need structured campaign management and influencer relationship tools, though its pricing and complexity make it less accessible for smaller teams. Heepsy, on the other hand, is best for brands focused primarily on influencer discovery and analytics, offering valuable audience insights but lacking full campaign execution features like CRM or gifting.
Influencer Hero bridges the gap between both—offering discovery, outreach, CRM, gifting, affiliate tracking, and analytics all within one platform. With Shopify and WooCommerce integrations and pricing starting at $649/month, it gives D2C brands everything they need to manage influencer marketing end-to-end without the cost or complexity of enterprise tools.
Book a free demo today to see how Influencer Hero can simplify and scale your influencer marketing from one platform.
FAQs
What’s the main difference between Aspire, Heepsy, and Influencer Hero?
Aspire focuses on influencer relationship management and campaign workflows for mid-sized and enterprise brands, while Heepsy specializes in influencer discovery and analytics. Influencer Hero combines both—offering discovery, CRM, gifting, affiliate tracking, and analytics in one platform, with Shopify and WooCommerce integrations for eCommerce brands.
Which platform offers the best influencer discovery tools?
Heepsy is strong in analytics and audience vetting, helping you find influencers by niche and engagement. However, it lacks outreach automation. Influencer Hero goes further—providing access to 200M+ creators with built-in outreach and contact features, so brands can find and connect with influencers all in one place.
Which tool is best for Shopify or WooCommerce brands?
Influencer Hero is purpose-built for eCommerce and D2C brands, offering native Shopify and WooCommerce integrations that allow direct gifting, affiliate tracking, and ROI measurement. Aspire and Heepsy don’t provide this level of eCommerce functionality or automation, making Influencer Hero the clear choice for online stores.
How do Aspire, Heepsy, and Influencer Hero compare in pricing?
Aspire starts around $2,000/month with annual contracts, while Heepsy is more affordable (from $49/month) but limited to influencer search. Influencer Hero, starting at $649/month, delivers a complete suite—covering influencer discovery, CRM, gifting, affiliates, and analytics—without enterprise contracts or multiple tools.
Why do brands switch from Aspire or Heepsy to Influencer Hero?
Brands switch to Influencer Hero because it provides the best balance of power, automation, and affordability. Unlike Aspire or Heepsy, it’s an all-in-one platform that handles every stage of influencer marketing—from discovery to ROI tracking—making it ideal for D2C teams that want to scale efficiently.
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