Top 10 Partnier (Formerly Keymailer) Alternatives: Features, Pricing and Review [Updated 2025] 

Choosing the right influencer marketing platform is essential for brands looking to engage gaming and niche communities while leveraging data-driven campaign insights. Partnier stands out for its gamer-focused influencer discovery, UGC content library, AI-assisted campaign management, and real-time performance tracking. 

Still, some users may find limitations in direct CRM capabilities and advanced workflow automation compared to more extensive platforms. Influencer Hero serves as a compelling alternative to Partnier, offering broader influencer reach across TikTok, Instagram, YouTube, and more, with integrated CRM tools, automated campaign sequences, and robust eCommerce integrations—all within a flexible pricing structure.

According to a 2025 report by The Morning Consult, 61% of Gen Z consumers consider influencer recommendations highly trustworthy when making purchases, emphasizing why platforms like Partnier and its alternatives remain critical for reaching this key audience.

Top 10 Partnier Alternatives 

1. Influencer Hero
2. Modash
3. SproutSocial
4. Upfluence
5. Captive8
6. CreatorIQ
7. HypeAuditor
8. Grin
9. Wednesday.App
10. SocialCat

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Why Look for Partnier Alternatives 

While Partnier offers a generous free plan, broad influencer and press access, and an all-in-one dashboard for gaming campaign management, it also has limitations—particularly for brands aiming to work with top-tier creators or seeking a fully stable, mature platform post-rebrand.

1. Limited Influencer Quality in Lower Plans

The free and entry-level plans primarily unlock access to smaller YouTubers and micro-influencers, some of which may have low engagement or bot-driven viewership. Brands seeking high-profile gaming influencers may find the premium plans or direct outreach more effective.

2. Not Yet Mainstream Among Top Gamers

Partnier’s influencer pool, while large, is not yet a go-to platform for the most popular gaming personalities. This can limit campaign reach for brands targeting audiences that follow major creators in the gaming space. Users mention that they usually have better results contacting the gaming influencers on their own, instead of doing so through Partnier.

3. Ongoing Rebrand Transition

The platform’s rebrand from Keymailer to Partnier is still recent, meaning regular updates and interface changes are being rolled out. While these aim to improve functionality, they can temporarily slow down campaign setup or navigation.

4. Gaming Industry Focus

Partnier’s strengths lie in gaming-related marketing. Brands from other industries may find its network, campaign tools, and audience targeting less relevant compared to broader influencer platforms that cover multiple niches.

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Criteria for Suggesting Partnier Alternatives 

To compare the different platforms, we focused on central criteria that all must meet:

• Social Media Platform Coverage: The extent to which each platform supports major social networks such as Instagram, YouTube, TikTok, Facebook, and Pinterest.
• Reviews: We included information provided by real customers, provided on platforms such as G2, Capterra and Shopify.
• Pricing and Commitments: Understanding the cost and commitment levels can help brands choose based on budget and flexibility needs.
• Ease of Use (UX/UI): Another key element in our selection was user experience. Not all platforms have experts on staff, so we looked for platforms that have a user-friendly design and are easy to navigate.
• Customer Support: Customer support is crucial because if something goes wrong, you'll be able to resolve it more easily. This means having various support channels such as live chat, emails, or even calls. This also includes the speed at which technical or billing issues are resolved.
• Key Features: Including influencer discovery, outreach, CRM, reporting, gifting, UGC / content collection, affiliate & payments, storefronts, application page, and AI capabilities. 
• Standout Features: Those unique or innovative features that differentiate each platform (e.g. live tracking dashboards, creator benchmarking, TikTok email finders, etc.).

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Partnier Overview 

Platform Coverage: YouTube, Twitch, and other gaming-related channels.

Best For: Game publishers, indie developers, and marketing teams that want a centralized platform to coordinate influencer campaigns, press outreach, event promotions, and community engagement. Partnier is ideal for brands seeking both organic reach and paid promotion strategies in a single dashboard.

Pricing: Partnier offers the following pricing structures:

• Free Plan – $0/month: Full campaign suite, CRM, influencer and press portals, limited time-sensitive promotions, import your own contacts, and anti-fraud monitoring.
• Plans – Starting at $24.99/month: Unlocks inbound influencer outreach for organic, recommendation-driven growth with whole-network reporting.
• Boosts – Starting at $499: Adds full-spectrum marketing promotions for demo, launch, or playtest campaigns.
• Subscriptions – Custom Quote: Bundles Plans and Boosts for long-term engagement before, during, and after launch, customized to brand needs.

Review: 4.5/5.0 (Capterra)

Ease of Use (UX/UI): The dashboard consolidates campaign creation, influencer communications, and press management into one login. While the new branding brings improvements, frequent updates during this transition period may occasionally slow navigation.

Customer Support: Available via help documentation, email, and priority channels for premium subscribers. Support is still adapting to the rebrand, with documentation being progressively updated.

Partnier’s Standout Features

• End-to-End Campaign Lifecycle Management: Covers every stage from pre-launch playtesting to post-launch loyalty programs. Publishers can plan, execute, and monitor campaigns without leaving the dashboard, making it easy to transition between different campaign phases seamlessly.
• Playtesting & Demo Promotion: Enables developers to run targeted playtests and distribute demos to vetted players, gaining feedback and building anticipation before launch.
• Influencer Outreach & Content Promotion: Facilitates both organic influencer collaborations and sponsored content deals, giving brands flexibility to balance authentic recommendations with targeted paid campaigns.
• Press & Podcast Reviews: Provides access to a curated network of 2,200+ press contacts and podcast hosts for media coverage, product reviews, and interviews that expand brand visibility.
• Community & Creator Programs: Helps establish long-term relationships with influencers and community members, including loyalty programs, themed events, and creator-exclusive perks to maintain engagement.
• Event Marketing & Steam Integration: Supports virtual gaming events, Steam sale promotions, and themed Steam events to drive traffic during key sales periods.
• Robust Data & Fraud Protection: Monitors influencer authenticity and engagement quality, helping brands avoid fraudulent creators and wasted spend.

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Top 10 Alternatives to Partnier for Effective Influencer Marketing 

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1. Influencer Hero 

Platform Coverage: Influencer Hero supports influencer marketing across Instagram, TikTok, YouTube, Facebook, Pinterest, Snapchat, X (Twitter), and Twitch. 

Best For: Influencer Hero is best for fast-scaling DTC brands and eCommerce businesses on Shopify, WooCommerce, or custom setups looking to run high-volume influencer, affiliate, and UGC campaigns from a single dashboard.

Pricing: Influencer Hero offers flexible monthly plans:

• Standard – $649/month (up to 1,000 creators)
• Pro – $1,049/month (up to 5,000 creators)
• Business – $2,490/month (up to 10,000 creators)
• Custom/Agency – Custom pricing based on scale and needs

Reviews: 5.0 / 5.0 on Capterra

Ease of use (UX/UI): Built for fast campaign execution with a clean, guided layout, visual process maps, and pre-built workflows that help marketers cut down on setup time. Even new team members can get started quickly without lengthy onboarding.

Customer support: Every plan includes a dedicated account contact; higher tiers offer instant Slack channels, priority live support, and strategy alignment calls to keep campaigns on track.

Influencer Hero’s Standout features

• Targeted Creator Search: Refined search filters let you narrow results by niche, audience type, and engagement health, making it easier to find creators who match your campaign goals. This saves time and improves the likelihood of successful collaborations.
• Automated Outreach Workflows: Campaign messaging, follow-ups, and negotiation steps can run on autopilot with AI-assisted scheduling tools. This minimizes manual work while maintaining personalization.
• Centralized Communications Hub: All creator conversations, briefs, and approvals are managed in one unified inbox. This eliminates the need to track multiple email threads or platforms.
• Hybrid Discovery Methods: Search for influencers in-platform or use the browser extension to capture prospects while browsing social media. This dual approach expands sourcing flexibility.
• Store Integration for Ecommerce: Shopify and WooCommerce syncing automates product gifting, affiliate sales tracking, and order confirmations. This creates a direct link between campaigns and sales outcomes.
• Content Library & Monetization Tools: Campaign assets are archived for reuse, while influencers can generate revenue through shoppable links and affiliate partnerships. This creates a longer-term value chain beyond single activations.

Partnier vs Influencer Hero 

Partnier offers a versatile solution for both influencer and press marketing, with plans starting at free and scaling up to $499+ for Boosts, whereas Influencer Hero starts at $649/month for standard access to influencers. While Partnier has a large network of 50,000+ influencers and 2,200+ press contacts, Influencer Hero excels with advanced multi-platform reach across TikTok, Instagram, YouTube, and Twitch.

Influencer Hero’s dashboard and automated outreach tools provide a more streamlined experience for high-volume campaigns, making influencer targeting and content approval faster and more precise. Partnier, though strong in press engagement and campaign variety, may require more manual work for optimizing influencer selection and outreach.

In terms of analytics and performance tracking, Influencer Hero gives real-time insights tied to eCommerce conversions, while Partnier focuses on engagement and campaign reporting across its influencer and press network. Pricing and feature transparency give Influencer Hero a large edge for brands seeking predictable costs and high-touch support for larger campaigns.

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2. Modash 

Platform coverage:  Instagram, YouTube and TikTok. Limited functionality for influencers from Snapchat and X.

Pricing:  Modash pricing starts at $199 per month. They also offer a medium tier plan fixed at a $499 rate. The enterprise level plan has custom pricing.

Reviews: 4.9/5.0 (Capterra)

Ease of Use (UX/UI): Built for quick influencer discovery, with instant-loading filters and a clean, clutter-free layout. The self-service design makes it simple to start searching with minimal onboarding.

Customer Support: Provides responsive email help for all users, with live chat and priority responses available on higher plans. A growing resource library offers tutorials and practical guides for faster adoption.

Modash’s Standout Features

• Global Creator Access: Search from a worldwide database of Instagram, TikTok, and YouTube influencers, complete with detailed audience analytics to match campaign goals. This ensures you can reach niche markets or broad audiences without leaving the platform.
• Audience Authenticity Checks: Identify influencer credibility with metrics like fake follower detection, engagement health, and geographic audience spread. This helps prevent wasted spend on low-quality partnerships.
• List Segmentation Tools: Build and manage targeted influencer lists, track conversations, and organize prospects in one place for smoother campaign flow. This structure simplifies scaling influencer programs.
• Live Content Tracking: Monitor influencer posts as they publish and view up-to-date metrics without manually collecting screenshots. This provides transparency for performance-driven decisions.
• API Connectivity: Sync influencer data with other marketing tools to automate reporting and maintain up-to-date campaign records. This integration streamlines multi-tool workflows.‍
• Fraud Monitoring: Automatically flag suspicious engagement or fake accounts so you only work with reliable, high-impact creators. This reduces brand risk and protects ROI.

Partnier vs Modash 

Modash specializes in influencer discovery on Instagram, TikTok, and YouTube, with pricing starting at $199/month, compared to Partnier’s free entry point and $24.99+ paid plans. Both platforms offer tools for audience analysis and performance tracking, though Modash emphasizes advanced fraud detection and follower quality metrics.

Partnier’s broader network includes press contacts and gamified engagement for gaming campaigns, giving it unique reach for brands in that niche. Modash, however, may provide more granular insights for influencer vetting and segmented audience targeting.

While Partnier is newer and still updating features, its flexible campaign types and integrated CRM for influencer and press communications give it value for growing brands. Pricing flexibility favors brands testing smaller campaigns with Partnier, whereas Modash’s mid-tier plans suit consistent influencer vetting and reporting needs.

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3. SproutSocial 

Platform Coverage: Instagram, TikTok, and YouTube, focused on social media management and analytics.

Best for: Social media teams needing advanced scheduling, performance measurement, and listening capabilities integrated with influencer collaboration.

Pricing: SproutSocial pricing starts at $1,599 per user per month, with $600/month for additional users; billed monthly or annually with a required 12-month contract.

Reviews: 4.5/5.0 (Capterra)

Ease of Use (UX/UI): Known for its clean, well-structured dashboard that centralizes scheduling, engagement, and analytics across multiple platforms.

Customer Support: Offers email, chat, and phone support; higher-tier plans get a dedicated success manager.

Sprout Social’s Standout Features

• Consolidated Social Inbox: Aggregate all DMs, mentions, and comments from multiple platforms into a single feed. This ensures quick responses and reduces the need to switch between apps.
• Advanced Post Scheduling: Queue content to publish at optimal engagement times and preview platform-specific appearances. This helps maintain consistent brand messaging across channels.
• In-Depth Analytics Dashboards: Access detailed performance metrics with customizable views highlighting KPIs relevant to campaigns. This allows teams to track success and adjust strategies efficiently.
• Team Workflow Management: Assign tasks, set approval processes, and track progress within the platform. This improves internal collaboration and campaign coordination.
• Social Listening & Sentiment Analysis: Monitor brand mentions, hashtags, and conversations to understand audience sentiment. This informs content strategy and engagement tactics.‍
• Compliance & Rights Management: Track and secure content permissions to ensure posts and influencer-generated content meet legal and brand guidelines. This mitigates risks and maintains professional standards.

Partnier vs SproutSocial

Sprout Social focuses on social media management and analytics, with plans starting at $1,599/user/month, much higher than Partnier’s free-to-midrange pricing. Both platforms provide campaign monitoring and reporting, though Sprout Social emphasizes posting schedules, social listening, and sentiment analysis rather than influencer or press network management. 

Partnier’s influencer and press reach is tailored for engagement campaigns, content promotion, and game marketing, while Sprout Social is designed for teams managing brand presence and analytics across platforms like Instagram, TikTok, and YouTube.

Brands needing detailed social performance metrics and team collaboration may prefer Sprout Social, but Partnier offers a more direct path to influencer and press campaigns at a lower price. For startups or small campaigns, Partnier’s free plan and Boost options allow testing without committing to high monthly fees.

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4. Upfluence 

Platform coverage: Upfluence covers Instagram, TikTok, YouTube, X, Twitch, Pinterest, and WordPress blogs.

Pricing: 

• Standard Plan: $1,276/month (Annual term, billed monthly)
• Without Payments: $399/month (for gifting-only campaigns)
• Annual Payment: $14,406/year (Paid upfront).

Reviews: 4.6/5.0 (G2)

Best For: E-commerce brands and agencies looking to scale YouTube influencer outreach and track ROI.

Ease of Use (UX/UI): Built for end-to-end influencer marketing, but with a more complex interface that’s better suited for experienced teams managing large campaigns.

Customer Support: Offers onboarding sessions, dedicated account managers for premium plans, and responsive live chat/email.

Upfluence Standout Features 

• Comprehensive Influencer Database: Access millions of creator profiles with detailed analytics on demographics, engagement, and content performance. This helps brands identify the most suitable influencers for precise campaign objectives.
• Affiliate & Promo Code Tracking: Track affiliate links and discount codes tied to influencer campaigns. This enables accurate measurement of ROI and direct attribution to sales.
• Centralized Campaign Management: Handle outreach, contracts, content approvals, and collaboration within one dashboard. This centralization improves efficiency and reduces workflow friction.
• Ecommerce Platform Integrations: Sync directly with Shopify and WooCommerce to automate gifting, track product shipments, and monitor sales generated by influencers. This reduces manual tracking and ensures campaign accuracy.‍
• Real-Time Reporting: Access granular, live performance data across campaigns, allowing for fast optimization and data-driven decisions. Reports can be exported for stakeholder analysis.

Partnier vs Upfluence 

Upfluence provides a large influencer database across multiple platforms, with pricing starting at $399/month for gifting-only campaigns, compared to Partnier’s free plan and $24.99+ options. Both platforms allow influencer outreach and campaign management, but Upfluence focuses on ROI tracking via affiliate codes and eCommerce integrations. 

Partnier differentiates itself with integrated press engagement, playtesting campaigns, and community-focused promotion, while Upfluence is optimized for eCommerce brands seeking to link influencer campaigns directly to sales. 

For brands needing advanced reporting and large-scale influencer operations, Upfluence may offer more detailed metrics and tracking. Partnier, on the other hand, gives smaller teams or new campaigns access to a broad network and flexible campaign types without the upfront costs of larger platforms.

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5. Captiv8 

Platform coverage:  Captiv8 covers Instagram, TikTok, Facebook, YouTube, X (formerly Twitter) and Twitch.

Pricing: $25.000 Annually (Annual commitment needed). Plus a $3.000 onboarding fee.

Reviews: 4.5/5.0 (G2)

Best for: Brands and agencies running large-scale influencer campaigns in platforms like Instagram, TikTok and YouTube.

Ease of Use (UX/UI): Offers a rich feature set for experienced marketers, though first-time users may require time to learn the platform.

Customer Support: Provides personalized onboarding, campaign guidance, and dedicated account managers; some users report slower responses for urgent queries.

Captiv8 Standout Features

• Extensive Creator Library: Access a database of over 15 million influencer profiles with detailed audience filters, helping brands identify precise campaign matches quickly.
• Centralized Communication Hub: Consolidates all messaging threads and templates in one space, reducing miscommunication and speeding up campaign execution.
• Custom KPI Dashboards: Build drag-and-drop dashboards to monitor the most relevant metrics and share reports seamlessly across teams.
• Secure Reporting Links: Generate encrypted, view-only report links for stakeholders without requiring login credentials, keeping sensitive data safe.
  Saved Search Templates: Reuse complex influencer searches for recurring campaigns, improving efficiency and reducing setup time.‍
• Team Collaboration Spaces: Centralized workspaces for briefs, approvals, and deliverables streamline project management and reduce errors.

Partnier vs Captiv8 

Partnier and Captiv8 both support influencer campaigns across Instagram, TikTok, and YouTube, but Partnier offers a range of flexible options starting with a Free Plan ($0/month), affordable monthly plans beginning at $24.99, and more advanced Boosts starting at $499, making it accessible to smaller teams. Captiv8, in contrast, requires a $25,000 annual commitment plus a $3,000 onboarding fee, which is better suited for large enterprise campaigns.

Captiv8 provides robust collaboration tools, reusable search blueprints, and secure stakeholder reporting, while Partnier emphasizes streamlined campaign management, integrated influencer outreach, and intuitive dashboards for monitoring performance and content approvals. Both platforms track ROI and engagement, but Partnier allows faster campaign execution with less setup complexity.

Choosing between the two comes down to scale and budget: Captiv8 is ideal for enterprise clients seeking detailed analytics, while Partnier is suitable for brands or agencies wanting lower entry costs, flexible plan options, and a user-friendly, end-to-end influencer platform.

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6. CreatorIQ 

Platform Coverage: CreatorIQ supports Instagram, TikTok, YouTube, Facebook, Pinterest, Twitch, and X (Twitter). 

Pricing: CreatorIQ pricing is divided into 4 tiers: 

• Basic: $35,000/year (1,000 creators and 3 seats)
• Standard: $50,000/year (2,500 creators and 5 seats)
• Professional: $90,000/year (5,000 creators and 10 seats)
• Enterprise: $200,000/year (7,500 creators and 20 seats)

An optional “Creator Connect” feature available for an additional $15,000 per year

Reviews: 4.6/5.0 (G2)

Best For: Large-scale brands that require robust data controls, customizable workflows, and in-depth influencer analytics across international markets.

Ease of Use (UX/UI): Offers a clean, organized interface designed for team collaboration across multiple campaigns.

Customer Support: Provides expert onboarding, ongoing strategy sessions, and dedicated account managers to optimize campaign performance.

CreatorIQ Standout Features

• Live Campaign Synchronization: Keep influencer data and campaign details continuously updated to ensure accuracy and compliance.
• Automated Workflow Management: Streamlines messaging, tagging, and approval processes, reducing manual effort and accelerating execution.
• Global Payout Integration: Handles international payments with built-in tax compliance, simplifying multi-country campaign management.
• Detailed Influencer Discovery: Filter creators by niche, engagement, demographics, and content style to match exact campaign needs.
• Interactive Stakeholder Feedback: Share campaign assets via secure links for review and annotation without platform logins.‍
• Dedicated Campaign Advisors: Personalized consulting from planning to execution ensures campaigns meet KPIs efficiently.

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