Top 10 Modash Alternatives: Features, Pricing and Review [Updated 2025]

Influencer Marketing is now a must for companies looking to build trust and reach highly engaged audiences and platforms like Modash have emerged to help brands make real impact. With a growing database of over 350M creator profiles across Instagram TikTok and YouTube, Modash offers powerful tools to discover influencers, vet their authenticity with fake followers checkers and measure campaign ROI . 

However, as influencers and brands keep working together and influencer strategies become more complex, Modash shows some limitations: it only integrates with Shopify, lacks built-in tools for UGC licensing, does not support repurposing workflows and offers limited CRM capabilities which makes large-scale campaign management more challenging. 

If you are looking for a more complete solution, Influencer Hero stands out as a top Modash alternative. It combines advanced audience insights, transparent pricing, multiplatform support and all in one workflow that’s ideal for scaling campaigns. 

Platform integrations, limitations in analytics depth, size of the database or pricing flexibility can be key factors in determining which platform to use. Here’s a list of the Top 10 Modash alternatives: 

1. Influencer Hero
2. Upfluence
3. Captive8
4. Hypeauditor
5. CreatorIQ
6. Later
7. Traackr
8. Aspire
9. Grin
10. SproutSocial

In this article we’ll explore these platforms more in depth so you can get a clearer picture of what each one has to offer and decide which one is the best fit for your brand and influencer marketing goals. Let’s dive in!

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Why Look For Modash Alternatives?

Even though Modash is a powerful tool, it has some limitations that can make brands look for alternatives. 

Limited eCommerce Integrations

Modash integration with Shopify is great, but of no use if your brand is not on Shopify. If you sell your products on platforms like WooCommerce, Magento and even custom built stores some key features like gifting, code generation, affiliate tracking and automated payouts are not going to be available for you. 

No Ad & UGC Licensing Capabilities

While with Modash you can track influencer’s posts and see how they performed, there are no built-in tools for content licensing. This means that if you want to repurpose some content in ads or other social media platforms, you'll have to manually negotiate terms with each creator. 

Influencer Quality May Vary

Although Modash has one of the biggest influencer databases with over 350M profiles, some users reported some issues, especially when working with more niche markets.

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Criteria for Selecting Modash Alternatives

Our comparison focuses on several key aspects:

• Social Media Platform Coverage: The extent to which each platform supports major social networks such as Instagram, YouTube, TikTok, Facebook, and Pinterest.
• Reviews: G2/Capterra/Shopify
• Pricing and Commitments: Understanding the cost and commitment levels can help brands choose based on budget and flexibility needs.
• Ease of Use (UX/UI): The overall user experience, including dashboard design, navigation, and onboarding, especially important for teams with limited time or tech support.
• Customer Support:  Availability and responsiveness of support channels, including live chat, email, onboarding assistance, and resolution speed for technical or billing issues.
• Key Features: Including influencer discovery, outreach, CRM, reporting, gifting, UGC / content collection, affiliate & payments, storefronts, application page, and AI capabilities. 
• Standout Features: Those unique or innovative features that differentiate each platform (e.g. live tracking dashboards, creator benchmarking, TikTok email finders, etc.).

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‍Brand Overview

Modash is end-to-end influencer marketing for Shopify. The platform allows you to run your entire marketing campaign in one place, from recruiting influencers, to sending products, tracking campaign performance and more. 

‍Best for: Brands looking for large scale discovery and Shopify based campaigns.

Platform Coverage: 

• Instagram
• TikTok
• YouTube
• Limited support (basically profile recognition) for X, Snapchat and others. No campaign features available. 

Pricing & Commitment: There are different plans and options. 

• Essential Plan: Starts at $199/month (is paid annually). Allows you to contact up to 100 creators a month.
• Performance Plan: Starts at $499/month  (is paid annually). Allows you to contact up to 250 creators a month and gives you access to the Shopify integration. 
• Enterprise Plan: Custom pricing based on your brand needs. 

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Reviews: 4.9 / 5.0 (Capterra- based on discovery and data depth) 

Ease of Use (UX/UI): Modash has a clean, intuitive interface with powerful search filters. However, some advanced features may require a learning curve. 

Customer Support: Modash support is fast and responsive, with built-in direct messages and help desk and a strong onboarding process. However, lower-tier users occasionally report slower replies. 

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Key Features:

• Influencer Discovery: You can use multiple filters like niche, audience demographics, hashtags, creator’s engagement rate and more. The platform also supports lookalike search and AI- based visual discovery where you can upload or describe a photo to find similar content.
• Outreach: You can bulk email using different templates. There’s a Gmail and Outlook integration for conversation tracking and follow up- There's no in-platform Direct Messages (DM). 
• CRM: Basic influencer pipeline management where you can tag creators based on the status, for instance "contacted" or “negotiating”. 
• Reporting: Real time dashboards for content performance, discount code usage, affiliate sales and engagement metrics. 
• Gifting: Only with Shopify integration. You can send out products to creators and tag them for tracking. This feature is not available for non-shopify stores. 
• UGC / Content Collection: The platform tracks and collects all published content, using hashtags or mentions. There’s no usage rights management automatically- you can negotiate directly with creators.
• Affiliate & Payments: The platform supports commission based programs, code-based tracking and monthly payouts via Shopify. 
• Storefronts: N/A
• Application Page: N/A
• AI Application: Modash has a visual AI discovery tool. You can upload a photo or describe a vibe to find creators with matching content styles. 

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Modash Standout Features

• AI powered creator discovery: You can use different text prompts such as "aesthetic fashion influencers in the US”, or upload a reference image to get highly relevant influencer suggestions. 
• Find Your Fans Feature: The platform automatically identifies creators who are already following your brand and therefore are more likely to partner with you. 
• Massive Creator Database: Because the platform is based on public data, they hold a database of over 350M profiles. This broad number of creators can be great for global campaigns. 
• Real-time Campaign Content Tracking: All influencer content made around your campaign is collected and analyzed live. 
• Shopify Centric Affiliate Automation: If your business runs on Shopify, you can manage all in one place. Set up gifting campaigns, creating discount codes and affiliate links and managing payouts. 

Modash Pros & Cons

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Top 10 Alternatives

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1. Influencer Hero

Influencer Hero is the all-in-one influencer marketing platform. 

Best for: Brands looking for an all-in-one platform for insights and scaling campaigns. 

Platform coverage: 

• Instagram
• TikTok
• YouTube
• Facebook
• Pinterest
• Snapchat
• X (Twitter)
• Twitch

Pricing & Commitment:  There are different plans and options. 

• Standard Plan:  Starts at $649/month. Allows you to contact up to 1,000 creators a month.
• Pro Plan:  Starts at $1,049/month. Allows you to contact up to 5,000 creators a month.
• Business Plan: Starts at $2,490/month. Allows you to contact up to 10,000 creators a month. 
• Custom & Agency: Custom pricing based on your brand needs.

Reviews: 5.0 / 5.0 (Capterra)

Ease of Use (UX/UI): Users find Influencer Hero intuitive and efficient. The platform offers a clean dashboard, automated workflows, and email templates that  save hours on search and outreach.

Customer Support:  Influencer hero support is highly rated with responsive onboarding, live chat, email help, and detailed help articles for both brands and creators, plus a seamless in-platform help desk .

Key Features:  

• Influencer Discovery: Influencer Hero offers robust search filters like demographics, location, interests, audience quality and fake follower detection, lookalikes and brand following influencers. You can also use the Chrome extension or AI tool to add more ways for searching the right creators for your campaign.
• Outreach: The platform offers automated campaigns with different templates and AI-generated personalized content and full email automation for one-one or bulk messaging. 
• CRM: Influencer Hero has its unique built-in influencer relationship boards track communication status, content, and campaign progression
• Reporting: The platform offers real-time dashboards to collect all the information regarding the creator’s posts, such as, clicks, affiliate sales, UGC downloads and ROI metrics. 
• Gifting: Influencer Hero has a Shopify and WooCommerce integration to automate product seeding, shipping links, and fulfillment tracking. The platform also offers the option to track sales from non-Shopify websites in a straightforward way by simply installing a script in the brand’s website. 
• UGC / Content Collection: The platform collects and saves creator’s content so you can download the best ones. In order to reuse it for marketing purposes, you’ll have to agree on terms which influencers first. 
• Affiliate & Payments:  Offers integrated affiliate management with personalized links, commission tracking, and payment automation via connected stores
• Storefronts: Influencer Hero enables creators to build fully customizable storefronts where they can showcase curated product selections. As a brand you can get your influencers to include your product into their shop to automate your influencer marketing.
• Application Page: The platform supports application pages so you can showcase your products and ideas and creators can apply directly if they are interested in partnering with you. 
• AI Application: Influencer Hero uses AI to assist you during multiple stages of your campaign: from suggestion potential matches, to generating personalized outreach copys and predicting campaign success based on historical data. 

Influencer Hero Standout Features

• AI Workflow Optimization: From discovery to outreach the platform uses AI to streamline every stage of your campaign. By making influence suggestions, auto-generating personalized sentences for outreach and predicting likely outcomes, the manual work is seriously reduced. 
• Multi-Platform eCommerce Support: Unlike most platforms that only host Shopify integration, Influencer Hero not only also supports WooCommerce but also has a feature to add a script to different ecommerce platforms and track clicks. 
• Automated Personalized Outreach: You can set up email sequences that feel personal. There are AI suggestions that help you tailor messages better, improving response rates. 
• Chrome Extension: You can download the chrome extension for real time statistics like engagement rate, audience breakdown and follower growth, as you are browsing through different social media platforms. You can also directly add any influencer to your campaign in just one click. 
• Influencer List Feature: You can see which influencers are following or engaging with your brand, increasing the chances of a successful partnership. 

Influencer Hero Pros & Cons

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Modash vs. Influencer Hero

Both Modash and Influencer Hero provide comprehensive tools to streamline influencer marketing. However, they cater to brand needs in different ways. 

Modash stands out for its massive creator database, advanced discovery filters, and smooth Shopify integration for gifting, affiliate tracking, and payouts. It starts at $199/month, which may appeal to smaller brands. However, its entry plan is very limited, and most users find they need to upgrade quickly to unlock essential features, making it more expensive over time. It also supports only Shopify, lacks built-in UGC licensing or repurposing tools, and has limited CRM capabilities, making large-scale campaign management challenging. Overall, Modash remains a highly search-focused tool rather than an all-in-one platform.

Influencer Hero, meanwhile, provides a more complete, all-in-one solution. It supports more social platforms, works with Shopify, WooCommerce, and even custom eCommerce sites, includes storefronts, application pages, and built-in tools for content licensing, affiliate tracking, and real-time reporting. While its pricing starts higher at $649/month, it delivers far greater flexibility and scalability. For brands looking for a full end-to-end workflow and campaign automation across multiple platforms, Influencer Hero is the more versatile and robust choice.

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2. Upfluence

Upfluence helps you turn creators into revenue by building valuable partnerships to grow your business. 

Best for: Brands looking for turning customers into creators.

Platform coverage:

• Instagram
• TikTok
• YouTube
• X (Twitter)
• Pinterest
• Twitch
• WordPress

Pricing & Commitment: All plans are custom made, so you pay only for what you need and nothing else. There’s a minimum full year of service you have to commit to with monthly payments. On average plans start around $2,000/month ($24,000 yearly)

Reviews:  4.3 / 5.0 (Capterra.com)

Ease of Use (UX/UI): Upfluence has a clean, all-in-one dashboard that users find powerful but sometimes overwhelming at first. Some report lags during bulk tasks.

Customer Support:  Offers solid onboarding, weekly Q&A sessions, and dedicated reps, though response times and billing clarity can be inconsistent.

Key Features:

• Influencer Discovery: Upfluence provides access to a database of over 12M influencer profiles for brands to collaborate with, plus, a social listening tool to recruit users mentioning a brand organically.
• Outreach: The platform allows brands to automate outreach at scale with Upfluence’s AI companion “Jace” after setting up a campaign brief.
• CRM: Upfluence has its own built-in CRM to organize communications that lets you organize your partnerships in different relationship stages.  
• Reporting: Upfluence automatically collects all the posts of a particular campaign and generates reports that brands can download as PDF files.
• Gifting: Creators are able to choose which products they’ll receive directly from a brand’s store, easily adding shipping details and managing orders with one-click shipping.
• UGC / Content Collection: Upfluence tracks both sponsored and organic content mentioning a brand to repurpose or recruit already interested creators.
• Affiliate & Payments: Upfluence supports affiliate campaigns by automating commission tracking and payments via Stripe. The platform  also tracks Amazon affiliate links.
• Storefronts: N/A
• Application Page: Both interested creators and customers can reach out to collaborate from Upfluence landing pages.
• AI Application: Upfluence has its own AI Assistant, “Jace”, that helps brands from the creation of the campaign until the outreach stage.  

Upfluence Standout Features:

• Find Customers that are Influencers: Via their Shopify integration, Upfluence can find customers who are influencers, which they state is between a 1% to 3%. 
• Social Listening Tool: With their social listening tool, Upfluence tracks conversations, trends, and top performing content featuring specific brands or their competitors, enabling market research. 
• Strong for Shopify and Amazon Sellers: Integrates seamlessly with Shopify and Amazon to track sales and do affiliation on both platforms.
• Upload Past Creators: Brands can upload creators from past collaborations without them signing up, and access their latest analytics, to then add them to a campaign.

Upfluence Pros & Cons

Modash vs. Upfluence (H4)

Both Modash and Upfluence offer comprehensive influencer marketing solutions but with distinct areas of strength. 

Modash excels in large-scale creator discovery with over 350M public profiles and advanced filters, plus deep Shopify integration for gifting, affiliate tracking, and automated payouts. It’s ideal for brands focused on fast, high-volume outreach and performance-driven campaigns—but lacks multi-platform eCommerce support and built-in UGC licensing or ad tools.

Upfluence offers a more holistic solution, combining influencer marketing with broader eCommerce features. It covers more platforms, helps identify influencers within your customer base, supports both Shopify and Amazon, and includes tools for affiliate tracking, secure payments, and campaign sales attribution. Upfluence’s plans are fully customized with a minimum one-year commitment, typically starting around $2,000/month, making it a more versatile choice for brands aiming to integrate influencer efforts across their entire sales funnel.

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3. Captiv8

Captiv8 unifies creators, commerce, and campaign performance. They provide enterprise-grade software so you can run creator campaigns with confidence.

Best for: Brands looking for multicultural or Gen Z audiences.

Platform coverage:

• Instagram
• TikTok
• Facebook
• YouTube
• X (Twitter) 
• Twitch

Pricing & Commitment: All plans are custom made, so you pay only for what you need and nothing else. Plans usually start at $25,000/year, there's an annual commitment needed. There’s also a $3,000 onboarding fee. 

Reviews: 4.7/5.0 (G2)

Ease of Use (UX/UI): Captiv8 offers a powerful, highly customizable dashboard with strong reporting and collaboration tools, but the complexity can be overwhelming for smaller teams.

Customer Support:  Customer service is a major drawback. They offer support via email and many users report poor support for both brands and creators.

Key features:

• Influencer Discovery: Captiv8 holds a database of 15M influencers across multiple platforms. You can filter based on niche, location, engagement rate, follower count, age, and potential audience interests.
• Outreach: You can contact creators sending DMs and emails. 
• CRM: Captiv8 offers CRM and IRM so you can easily carry out the communication process from start to finish.
• Reporting: The platform generates reports with real time data once the campaign is completed. You can customize them by choosing which KPIs you prefer to keep track of. 
• Gifting: Captiv8 does not offer additional support for gifting, but you can discuss it with each influencer until you reach an agreement.
• UGC / Content Collection: The platform saves the content uploaded by influencers so you can view it even months after the campaign ends. Regarding UGC, you have the possibility to generate contracts so your brand can repurpose the content in the future.
• Affiliate & Payments: With an estimated investment of $20,000 per month, you can run an affiliate program on Captiv8.
• Storefronts: Captiv8 offers storefronts for both brands and influencers, where they can share your products. They are customizable and may require additional payments. 
• Application page: N/A
• AI Application: Captiv8 offers AI tools that allow you to estimate the influencer's compatibility with your brand.

Captiv8 Standout Features:

• Email & DM Briefing: With Captiv8, you can send all the requirements and templates for the influencer to create the content via Instagram private messages or email. Being able to contact them via email is useful in cases where you partner with an influencer for a platform different from Instagram, as reaching them through DMs can be more complex in those cases.
• Save Filters: If you've already used filters that were effective or are essential for your campaigns, such as niche, follower count, and location, you can lock them and use them again at any time. This means you don't have to start all your searches from scratch.
• Custom Reports: The reports not only provide near-real-time information but are also customizable. You can drag and drop metrics to create reports to your liking.
• Public Report Links: You can share public Captiv8 report links (no Captiv8 license needed to access) so the rest of your team or other members of your brand can see them.

Captiv8 Pros & Cons

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Modash vs. Captive8

Modash and Captiv8 are tailored to different strategic needs and budgets.

Modash is built for scale, offering access to 350M+ public creator profiles and powerful search filters, along with tight Shopify integration for gifting, affiliate tracking, and payouts. It’s ideal for brands focused on fast discovery and streamlined affiliate campaigns, but it lacks UGC licensing tools, paid ad features, and support for non-Shopify stores.

Captiv8, by contrast, is a premium platform offering deep audience segmentation, safety scoring, collaborative workflows, creator storefronts, and full affiliate programs. Plans typically start around $25,000 per year plus a $3,000 onboarding fee. With robust data tools and multi-platform support, it’s a better fit for large teams and enterprise brands seeking advanced campaign control and eCommerce capabilities beyond Shopify.

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4. HypeAuditor

HypeAuditor is an influencer marketing platform designed to find, vet, and activate creators, analyze competitors, and leverage emerging trends to create winning campaigns. 

Best for: Brands looking for audience quality and fraud detection. 

Platform coverage:

• Instagram
• TikTok
• YouTube
• X (Twitter) 
• Twitch
• Snapchat

Pricing & Commitment: All plans are custom made, so you pay only for what you need and nothing else. Plans usually start at $10,000/year, there’s an annual commitment needed.

Reviews: 4.8/5.0 (Capterra)

Ease of Use (UX/UI): HypeAuditor offers a clean interface but some advanced filters can be overwhelming for beginners. 

Customer Support:  HypeAuditor offers support via live chat, email and onboarding assistance. There’s also a Help Center where users can get access to guides and campaign tutorials.

Key Features:

• Influencer Discovery: HypeAuditor holds a database of over 200M profiles across multiple social networks. You can search using filters like location, audience size, brand safety, account quality, verified status, and keywords. There’s also the possibility that AI-powered search goes beyond text to analyze bios, captions, and even media to classify creators by category.
• Outreach: You can contact creators via public email, DMs, or HypeAuditor’s integrated messaging tool.
• CRM: On the platform you can manage influencer lists, and store contracts, guidelines, and approvals in one place. 
• Reporting: the platform tracks both engagement metrics and eCommerce ROI. All this data can be downloaded in PDF format. 
• Gifting: HypeAuditor connects e-commerce platforms like Shopify,  so they can track promo codes and influencer-driven orders throughout the campaign. 
• UGC / Content Collection: While HypeAuditor gathers all the content generated under each influencer’s “card” there is no formal licensing for repurpose that content. 
• Affiliate & Payments: Supports affiliate tracking through promo code and link performance, ties directly to metrics like clicks, orders, revenue, and conversion rate per influencer. 
• Storefronts: N/A
• Application Page: HypeAuditor allows brands to create branded landing pages to collect influencer applications.
• AI Application: HypeAuditor will soon support prompt-based search like “Find US-based food creators who haven’t worked with [X brand].”

HypeAuditor Standout Features:

• AI-Powered Discovery: Goes beyond simple filters by analyzing bio text, captions, and images to categorize creators accurately—even without keywords.
• Social Listening & Competitor Tracking: Find influencers organically talking about your brand or competitors to build strategic partnerships.
• Flexible Campaign Setup: Everything from email outreach to payments and reporting happens within the platform, and eCommerce integration supports promo code and sales tracking.
• Lookalike Search: Easily scale campaigns by finding creators with similar profiles or audiences to top performers.
• Shareable Reporting: Export reports in PDF or share links directly with stakeholders, including eCommerce metrics like revenue and conversion rate per influencer.

HypeAuditor Pros & Cons

‍Modash vs. HypeAuditor

Modash is built for fast, high-volume influencer discovery with access to 350M+ public profiles and powerful search filters. It integrates well with Shopify for gifting and affiliate tracking, making it ideal for brands focused on streamlined outreach and performance. Pricing is more accessible for growing teams, starting at $199/month for essential features and moving to $499/month for more advanced plans. 

HypeAuditor, on the other hand, offers a more robust audit and campaign suite with deeper fraud detection, AI-powered search, social listening, and branded application pages. It supports multiple platforms, integrated contracts, e-signatures, and PayPal payments, making it a better fit for teams needing advanced analytics and formalized campaign management. It’s designed for teams that need sophisticated analytics and more formalized campaign controls, with plans typically starting around $10,000 per year under an annual commitment.

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5. CreatorIQ

CreatorIQ combines enterprise workflows and data-driven insights to deliver scalable creator marketing solutions.

Best for: Brands looking for running complex and enterprise-level campaigns.

Platform coverage:

• Instagram
• TikTok
• YouTube
• X (Twitter) 
• Twitch
• Snapchat

Pricing & Commitment:  There are different plans and options. 

• Basic Plan: Starts at $35,000/year. Includes 1,000 contact creators per month
• Standard Plan: Starts at $50,000/year.  Includes 2,500 contact creators per month
• Professional Plan: Starts at $90,000/year. Includes 5,000 contact creators per month
• Enterprise Plan: Starts at $200,000/year.  Includes 7,500 contact creators per month

Reviews: 4.4/5.0 (Capterra)

Ease of Use (UX/UI): Creator IQ offers a clean and well-structured dashboard. 

CustomerSupport:  Creator IQ offers support through dedicated implementation managers and customer success teams. Includes onboarding, quarterly strategic check-ins, and campaign setup help.

Key Features:

• Influencer Discovery: You can use advanced filters such as niche, audience traits, platform, verified status, brand mentions, or even semantic keywords  and AI to search for creators. 
• Outreach: CreatorIQ lets you send bulk personalized emails using aliases, track communication, and auto-generate briefs with campaign goals and deliverables.
• CRM: The platform stores and tags creators in a private CRM. Brands can add notes, track past collaborations, and manage creator data in one place. 
• Reporting: CReatorIQ has custom dashboards with real-time data from Meta, TikTok, and YouTube. 
• Gifting: Includes Shopify integration for shipping and product dashboards. Manual conversion tracking is available for affiliate campaigns.
• UGC / Content Collection: All content is auto-collected, downloadable, and tracked for repurposing. Rights management is available if agreed upon.
• Affiliate & Payments: Pay multiple creators within the platform using CreatorIQ’s internal payment processor. 
• Storefronts: N/A
• Application Page: CreatorIQ offers an add-on called “Creator Connect,” which lets creators apply to work with your brand via a custom-branded form.
• AI Application: The platform uses AI to better analyze influencer’s audiences and content at scale in order to predict brand alignment and get the best matches between brands and creators. 

CreatorIQ Standout Features

• Branded One-Sheets & Live Approvals: CreatorIQ allows review creator profiles with metrics, preview content, and gather stakeholder feedback—no login required.
• Integrated Payments & Tax Compliance: You can manage payments inside the platform with one-click payouts with full documentation, lightening the load on finance teams.
• Deep Data API Integrations: Real-time, API-connected data from all major platforms ensures compliance and accuracy in reporting.
• Strategic Support: Includes implementation managers, onboarding help, and quarterly planning support.

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CreatorIQ Pros & Cons

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Modash vs. CreatorIQ

CreatorIQ and Modash both deliver robust influencer marketing platforms but serve different needs. 

Modash focuses on scale and simplicity, offering access to over 350M creators, powerful discovery filters, lookalike tools, and tight Shopify integration to automate gifting, affiliate tracking, and payouts. It’s a strong fit for brands running performance-driven campaigns, with plans starting at $199/month and reaching $499/month depending on features.

CreatorIQ is geared toward large, multi-channel campaigns with advanced AI search, deep API integrations across Instagram, TikTok, YouTube, and more, plus built-in CRM, content approvals and tax-compliant payments with plans starting at $35,000/year for basic usage and scaling up to $200,000/year for full enterprise needs. making it ideal for global brands managing complex programs. 

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6. Later

Later is a platform that helps brands discover creators, manage campaigns, and measure performance. 

Best for: Brands looking for influencer discovery and social media management platforms. 

Platform coverage:

• Instagram
• TikTok
• YouTube
• Facebook
• Pinterest
• X (twitter)
• Snapchat
• LinkedIn

Pricing & Commitment: All plans come with an additional one-time onboarding fee of $5,000 for all new customers. 

• Essentials Plan: Starts at $28,500/year. Best for brands starting in influencer marketing.
• Pro Plan:  Starts at $42,000/year. Best for data and automation to make your campaigns run faster and achieve better ROI. 
• Premier Plan: Starts at $60,000/year. Everything you need for a scaled influencer program. 

Reviews:   4.4 / 5.0 (Capterra)

Ease of Use (UX/UI): Later offers an user-friendly interface for discovery, outreach and reporting. They also have built-in templates and automation to make things faster, however, the onboarding process takes 4-6 weeks. 

Customer Support:  Later offers 3 onboarding sessions and an account manager. Different plans offer different levels of support, from live chats to weekly check-ins and campaign help.

Key Features:

• Influencer Discovery: Later holds a database of over 15M creators where brands can search using advanced filters enhanced by AI keywords. 
• Outreach: All outreach is managed within the platform. Brands can manually or automatically customize emails for different campaign stages. 
• CRM: Later has its own built-in CRM which stores all communications and campaign data in one place.
• Reporting: All reporting is done by tracking activity through Meta and TikTok API’s, which gives key information in determining best performers. 
• Gifting: Brands can create one-time-use discount codes via their Shopify integration, for creators to claim products. 
• UGC / Content Collection: Every piece of content generated for the campaign, is stored inside the platform so brands can see it all in one place. 
• Affiliate & Payments: Brands can generate unique tracking links for affiliate partners and directly track which creators and content are generating the best results.
• Storefronts: N/A 
• Application Page: Later allows brands to have branded pages where both Later and not Later influencers can apply to be part of the campaign. 
• AI Application: The platform has an AI search that helps with keyword-based filtering when searching for influencers.

Later Standout Features:

• AI-assisted Discovery: Leverages AI to help brands identify the best creators for their campaigns based on keyword-searching, audience demographics, and content style.
• Advanced Sourcing: Brands can request influencer sourcing directly from Later’s experienced team based on a campaign brief. Allowing them to search creators for you.
• Hybrid Flexibility: Later offers a hybrid campaign management model, where users can either manage campaigns themselves using Later’s tools, or opt for hands-on support from dedicated account managers.

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Later Pros and Cons

Modash vs Later

Later and Modash both provide robust influencer marketing solutions, but they serve distinct brand needs and workflows. 

Modash is built for speed and scale, giving brands access to 350M+ creators and powerful tools for discovery, affiliate tracking, and Shopify-based gifting—perfect for teams running high-volume, performance-driven campaigns at a lower cost, with plans starting at $199/month and scaling to $499/month.

Later, on the other hand, offers a more all-in-one solution, combining influencer discovery, campaign tools, and social media management. With 15M+ vetted creators, AI search, custom application pages, and agency-style support, it’s ideal for brands wanting a more managed, multi-platform approach. Later plans start higher, from $28,500/year up to $60,000/year, plus a one-time $5,000 onboarding fee for all new customers.

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7. Traackr

Traackr is an influencer marketing platform that helps brands deliver growth with data-driven influencer insights. 

Best for: Brands looking for ROI tracking and performance benchmarking.

Platform coverage:

• Instagram
• TikTok
• YouTube
• Facebook
• Pinterest
•  X (Twitter)
• Snapchat
• Twitch
• LinkedIn

Pricing & Commitment: All plans are custom made, so you pay only for what you need and nothing else. Plans usually start at $32,500/year.

Reviews:  4.3 / 5.0 (G2)

Ease of Use (UX/UI): Traackr is intuitive, with clean workflows for influencer management, discovery, and reporting. However,  some users mention occasional slow load times and a slight learning curve for advanced features.

Customer Support:  Traackr support is rated highly, with responsive onboarding and technical help available.

Key Features:   

• Influencer Discovery: Traackr holds a large database of over 6M creators globally. 
• Outreach: The platform allows brands to create personalized templates and follow ups for better communication with creators. 
• CRM: Traackr provides a full influencer relationship management platform where brands can add notes, custom fields or anything they want to better organize their campaign.
• Reporting: the platform offers reports on content and creator analytics during live campaigns. All the information gathered can be downloaded. 
• Gifting: Supports gifting campaigns by tracking creator performance and sharing product delivery status.
• UGC / Content Collection: all UGC can be tracked inside the platform for future possibilities. 
• Affiliate & Payments: With Traackr, brands can create affiliate links, set commission rates, and send payments directly from the platform.
• Storefronts: N/A
• Application Page: Brands can have branded recruitment pages for influencers to apply to their ongoing campaigns. 
• AI Application: N/A

Traackr Standout Features

• Budget Calculator: Traackr provides brands a budget calculator so they can evaluate what to invest on each creator based on their past performance data.
• Cost-Per Metrics Analysis: Tracks spend efficiency metrics like cost-per-click, cost-per-engagement, cost-per-view, and cost-per-story-view, to compare ROI across creator collaborators.
• Brand Vitality Score: This Traackr insight combines visibility, impact, and brand trust into a single score for brands to determine their market position compared to their competitors.

Traackr Pros and Cons

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Modash vs. Traackr

Modash stands out for fast, large-scale influencer discovery with access to 350M+ creator profiles and seamless Shopify integrations, making it ideal for high-volume, affiliate-focused campaigns.

Traackr, by contrast, is built for data-driven teams needing deeper ROI tracking, with features like cost-per-metric analysis, a Brand Vitality Score, and LinkedIn/Twitch support. Its plans are fully customized based on brand needs, typically starting around $32,500/year, reflecting its focus on advanced strategy and precision over broad-scale outreach.

While Traackr suits brands prioritizing strategy and precision, Modash remains a strong option for scalable, streamlined execution.

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8. Aspire

Aspire (formerly AspireIQ)  is a platform that focuses on word of mouth commerce to enable brands to build unique influencer programs.

Best for: Brands looking for inbound creator applications and storefronts. 

Platform coverage:

• Instagram
• TikTok
• YouTube
• Facebook
• Pinterest

Pricing & Commitment: All plans are custom made, so you pay only for what you need and nothing else. Plans usually start at $2,000/month, with annual contracts.

Reviews: 4.0 /5.0 (Capterra)

Ease of Use (UX/UI): Aspire is user friendly with a clean interface. However, some users report slow load times. 

Customer Support:  Support includes help articles for both brands and creators, live chat and communication via email. 

Key Features:

• Influencer Discovery: Aspire combines a search engine when brands can seek creators using filters such as niche, engagement and audience demographics and an inbound creator marketplace where influencers can directly apply to your campaigns. 
• Outreach: The platform has an integrated automated messaging tool to optimize creator’s contracts and overall campaign workflow. 
• CRM: Aspire offers a campaign management dashboard with content approvals, milestone tracking and centralized communication. 
• Reporting: There are different analytics being measured like impressions or engagement that go along with the content created by each influencer. 
• Gifting: There is a Shopify integration available that lets brands generate multiple promo codes and send out products while tracking performance at the same time. 
• UGC / Content Collection: Includes content management tools and digital term sheets to license UGC for ads or different social media platforms or communication channels.
• Affiliate & Payments: Supports affiliate tracking with tiered commission structures, real-time link/promo code monitoring, and creator payouts via PayPal.
• Storefronts: Aspire has CreatorStores, storefronts that feature branded content, featured products, and creator recommendations.
• Application Page: Aspire’s Creator Marketplace allows influencers to directly apply to particular campaigns. 
• AI Application: The platform leverages AI to suggest similar creators and surface top performers. 

Aspire Standout Features

• Dual Discovery Model: Brands can both reach out to influencers and see which ones apply through the marketplace. 
• CreatorStores: Aspire offers unique storefronts pages for creators to curate brand products, increasing potential conversions. 
• Robust UGC Licensing: The platform has built-in digital terms that highlight the legal rights of reusing the content generated by influencers. 
• Social Listening & Affiliate Discovery: Aspire detects brand fans, aka influencers that follow your brand, as well as top affiliate performers to seek longer and better partnerships with them. 

Aspire Pros & Cons

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Modash vs. Aspire

Both Modash and Aspire deliver robust influencer marketing capabilities but prioritize different approaches and strengths. 

Modash offers a huge scale with access to over 350M creators across major platforms, ideal for fast discovery and Shopify integration, but lacks content licensing and influencer application features.

Aspire provides a broader, more collaborative platform with tools like a Creator Marketplace, UGC licensing, and social listening, making it better for brands seeking deeper influencer engagement and multi-platform reach. Aspire’s plans are custom tailored with annual contracts, typically starting around $2,000/month, reflecting its focus on managing long-term partnerships and richer content strategies.

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9. GRIN

GRIN is a platform made to help brands build and scale world-class creator programs. 

Best for: Brands looking for eCommerce product seeding and payouts. 

Platform coverage:

• Instagram
• TikTok
• YouTube
• Twitch
•  X (Twitter) 
• Snapchat

Pricing & Commitment: All plans are custom made, so you pay only for what you need and nothing else. There’s a minimum full year of service you have to commit to with monthly payments. On average plans start around $2,500/month up to $10,000/month.  

Reviews: 4.5/5.0 (G2)

Ease of Use (UX/UI):

Customer Support:  Support is responsive and helpful, with help articles and onboarding, though a few users mention delays and missed follow-ups.

Key Features:  

• Influencer Discovery: GRIN offers its Creator Discovery Suite to search, recruit, and vet influencers. You can filter by niche, platform, audience data, and brand affinities. 
• Outreach: The platform has its own built-in email tool that can integrate Gmail, Outlook and Klaviyo. You can create automated email sequences to follow your campaigns. 
• CRM: GRIN’s CRM lets brands manage creators with tags, notes, and automated status updates. Also, influencers receive personalized links for deliverables, contracts (via DocuSign), and content uploads. 
• Reporting: With GRIN you can track campaign ROI, creator conversions, gifting impact, and influencer performance with real-time analytics.
• Gifting: The platform allows brands to automate product seeding, create unique promo codes and track shipments through direct integrations with platforms like Shopify and WooCommerce. 
• UGC / Content Collection: Content is collected through personalized creator portals. While uploading is streamlined, users have noted occasional issues with manual uploads and duplicate profile handling.
• Affiliate & Payments: The platform allows brands to pay creators using PayPal,  without the need of leaving the platform. Commission payment and tracking is also available. 
• Storefronts: N/A
• Application Page: GRIN allows you to create branded landing pages where influencers can apply.
• AI Application: N/A

GRIN Standout Features:

• All-in-One Stack Integration: GRIN connects with Shopify, Klaviyo, PayPal, Docusign, Slack, Gmail, Outlook, and more—streamlining your marketing tech stack into one platform.
• Creator-Friendly Experience: Personalized creator dashboards make it easy for influencers to access briefs, links, and upload content without logins.
• eCommerce Native: Built with eCommerce in mind, GRIN supports end-to-end workflows—from product seeding to sales-based commissions—tailored for brands with large catalogs.
• Dedicated Program Support: GRIN offers optional Creator Strategists to assist with onboarding, execution, and optimization—acting as an extension of your team.

GRIN Pros and Cons

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Modash vs. Grin

Grin and Modash are both robust influencer marketing platforms but cater to different brand needs and campaign complexities. 

Modash offers massive scale with 350M+ creators, AI-driven search, and Shopify-focused automation for quick discovery and payouts, with plans starting at $199/month and going up to $499/month.

Grin suits eCommerce brands with deep integrations (Shopify, WooCommerce, PayPal), multi-platform support, contract management, and personalized creator tools. Its pricing is custom, typically starting around $2,500/month and reaching up to $10,000/month under annual agreements. 

While Grin handles complex campaigns and relationships, Modash is best for fast, high-volume Shopify campaigns.

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10. SproutSocial

SproutSocial (formerly Taggger) offers several tools to turn social into a strategic powerhouse to drive revenue and transforming your brand's organization. 

Best for: Brands looking for content control and brand safety. 

Platform coverage:

• Instagram
• TikTok
• YouTube

Pricing & Commitment: 

The Base Plan starts at $1,599/month per user. Any additional seat costs $600/month. You can pay monthly or annually, but a full-year commitment is mandatory. 

Reviews: 4.5 / 5.0 (Capterra)

Ease of Use (UX/UI): Sprout Social offers a clean, intuitive interface with powerful dashboards, smart inbox, and seamless campaign workflows. 

Customer Support:  Sprout Social support is strong. They offer live chat, phone, and a list of help articles for brands and creators They also offer a "system status” page where users can check for any platform issues. 

Key Features:

• Influencer Discovery: SproutSocial has an advanced search engine with different filters such as age, region, engagement.
• Outreach: There’s email integration with Gmail and Outlook. You can create different templates to send through email and if there’s no mail address available, you can contact influencers through DM’s. 
• CRM: SproutSocial has its own in-platform campaign flowboards track progress from internal review to content approval.
• Reporting: Once your campaign goes live, all the metrics regarding crater’s posts such as engagement, likes, competitive reports EMV and more are visible on different dashboards. You can download all this information in PDF, PNG or JPEG formats. 
• Gifting: Thanks to the Shopify integration, there’s the possibility of product seeding, gifting links, and code tracking.
• UGC / Content Collection: There are different content approval workflows to work with creators. Once the content goes live, it’s available for download. 
• Affiliate & Payments: The platform manages payments throughout a Shopify and PayPal integration. 
• Storefronts: N/A 
• Application Page: N/A 
• AI Application: SproutSocial has an AI powered brand fit score to assess alignment between a creator and your brand.

SproutSocial Standout Features:

• Brand Fit &Safety AI: SproutSocial affinity scores on brand alignment help brands ensure strategic selections. 
• Content Approval Workflow: Creators submit draft content within the platform for review before posting. This gives brands and oversight and final say before anything goes public. 
• Competitive Benchmarking & EMV Reporting: The platform offers customized dashboards to compare performance with competitors with top-tier analytics like Earned Media Value in real time, audience insights and content approval metrics. 

SproutSocial Pros & Cons

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Modash vs. SproutSocial

Both Modash and SproutSocial are influencer marketing platforms that stand out, but for different reasons.

Modash shines in large-scale discovery with 350M+ creators, advanced search, and strong Shopify integration for streamlined affiliate campaigns, with pricing ranging from $199 to $499/month. However, it lacks broader brand safety tools and support for multi-platform eCommerce.

SproutSocial offers a broader management suite focused on brand safety, AI-driven analytics, content approval, and competitive benchmarking, though it comes at a higher cost.  Its Base Plan starts at $1,599/month per user, with each additional seat at $600/month, all under a required annual commitment.

In short, Modash is ideal for rapid, scale-driven Shopify campaigns, while Sprout fits brands needing tighter content control and advanced reporting.

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‍Final Thoughts 

If you are about to navigate the influencer marketing world, relying on a platform might be one of the greatest decisions to make. However, there’s a lot to consider. 

Modash would be a great way to go if you are looking for fast discovery, huge database, gifting and affiliate actions through your Shopify site and scalability. But if you want to focus on more advanced filters or AI integration or simply own another eCommerce platform, you might want a more flexible platform. 

Influencer Hero is just what you are looking for: your all-in-one influencer marketing platform that supports multiple eCommerce sites, email integration for automated outreach and affiliate tools. All powered by AI audience analytics. 

Want to see how you can track engagement, conversions and posts performance in one place? Book a demo and discover how our platform helps you make smarter, data-backed decisions.

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