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August 29, 2025
10 Min
Case Study: How Beau Bottles Drove $82K in Sales and Viral UGC Using Influencer Hero
Austin has become a go-to city for brands looking to scale creator-led growth, and finding the right influencer marketing agency Austin can make a real difference in how your campaigns perform. From product launches and UGC-driven ads to long-term ambassador programs, Austin-based agencies work closely with D2C brands to turn creator partnerships into measurable revenue, not just reach or likes.
If you’re a founder or marketer looking for hands-on strategy, execution, and creator management, choosing the right partner matters. Below is our curated list of the top influencer marketing agencies in Austin, followed by a deeper breakdown of each agency’s services, strengths, and ideal client fit.
In the sections below, we’ll explore each agency in more detail—covering what they do best, the types of brands they work with, and how they approach influencer marketing so you can find the right partner for your business.
This category evaluates how the agency is recognized within the industry, including its public reputation, notable achievements, and specialization.
This category focuses on the agency’s core services and unique selling points—what they do best and how they differentiate themselves from competitors in the digital marketing space.
This category considers whether the agency provides proprietary tools or platforms, and assesses the quality, usability, and effectiveness of these technologies for campaign execution and performance tracking.
This category reviews the agency’s operational history and the breadth of its experience across industries. It highlights their ability to deliver successful campaigns in various sectors.
This category looks at the agency’s track record with local and international clients, including key partnerships and the overall diversity and prestige of its client base.
This category examines the agency’s use of data-driven strategies, AI-powered tools, automation, and analytics to enhance campaign performance and deliver measurable outcomes.
This category assesses the agency’s understanding of the local market, including local consumer behavior, the platform trends, and ensuring culturally and legally appropriate campaigns.
HireInfluence is known for delivering premium, white-glove influencer campaigns for well-established brands that want hands-off execution. HireInfluence focuses heavily on brand safety, polished storytelling, and large-scale activations rather than quick-turn creator seeding. HireInfluence consistently manages complex campaigns that involve experiential events, high-profile creators, and multi-channel distribution. HireInfluence is especially recognized for producing influencer campaigns that feel closer to brand productions than traditional UGC.
HireInfluence differentiates itself through its premium, fully managed approach, making it ideal for brands that value polish, control, and storytelling over speed or self-serve tools. The agency emphasizes quality and consistency across every touchpoint of an influencer campaign.
Tech Enablement:
HireInfluence relies on proprietary influencer vetting systems, audience quality analysis, performance tracking dashboards, and custom reporting tools. The agency does not offer a self-serve influencer marketing platform, instead handling all technology, execution, and reporting internally for clients.
Microsoft, Oreo, McDonald’s, Adidas, Southwest Airlines, ESPN, Samsung
Consumer brands, lifestyle, food & beverage, entertainment, travel, sports, technology
NC Media Group is a globally active influencer and KOL marketing agency known for running multi-market campaigns with a strong focus on localization and cultural relevance. While NC Media operates internationally, the agency works closely with U.S.-based brands and maintains active campaign operations across North America, including regular collaborations with Austin-based D2C companies targeting both domestic and international audiences.
NC Media Group is recognized for combining full-service campaign execution with deep market insight, allowing brands to scale influencer programs across regions without losing authenticity. Their core strengths include precise influencer matching, audience-first targeting, and building tailored strategies that adapt to each market rather than applying a one-size-fits-all approach.
NC Media Group is a fully remote and global agency with offices in:
NC Media Group stands out for its ability to scale influencer campaigns globally while maintaining local relevance. The agency blends strategic oversight with cultural and market-specific expertise, making it well-suited for brands expanding across regions or running multi-country campaigns from a centralized strategy.
NC Media Group uses a custom-built analytics and tracking system to monitor influencer performance, audience behavior, and campaign outcomes. The agency also integrates with third-party influencer marketing platforms, including Influencer Hero, to support influencer discovery, campaign execution, and performance reporting when required by clients.
Beauty, fashion & retail, eCommerce, food & beverage, technology & apps, gaming, luxury, automotive, hospitality
Faceplant is known for blending influencer marketing with strong creative direction and social-first storytelling. Faceplant prioritizes authenticity and brand voice over mass reach, making influencer content feel organic rather than transactional. Faceplant works closely with brands to build creator partnerships that align with long-term social strategies, not just one-off campaigns. Faceplant has built a reputation in Austin for highly collaborative, creative-led influencer work.
Faceplant stands out as a deeply creative, Austin-based agency that integrates influencer marketing into a brand’s broader social and storytelling strategy. The agency focuses on authenticity, collaboration, and creative quality rather than volume-driven influencer campaigns.
Faceplant uses a mix of social media management platforms, influencer sourcing databases, audience and engagement analysis tools, paid media platforms, and custom performance reporting. The agency does not offer a proprietary influencer marketing platform and manages all tools internally.
Whole Foods Market, Kendra Scott, Tito’s Handmade Vodka, YETI, Bumble
Lifestyle brands, food & beverage, fashion, consumer goods, wellness, local and national DTC brands
Markerly is known as one of the original pioneers of data-driven micro-influencer marketing. Markerly built its reputation by proving that smaller, niche creators often outperform celebrity influencers in engagement and authenticity. Markerly emphasizes “raw authenticity” and performance-backed creator selection rather than highly produced influencer content. Markerly is widely respected for combining boutique agency service with enterprise-level data capabilities.
Markerly differentiates itself through its early leadership in micro-influencer marketing and its strong emphasis on data-backed decision-making. The agency balances authenticity with measurable ROI, making it a strong fit for brands that want proof-driven influencer programs.
Markerly operates Creatorsaurus®, its proprietary influencer marketing platform, which provides real-time tracking, dashboards, and integrations with brand data systems. The platform indexes over 2 million influencers across Instagram, TikTok, YouTube, and Pinterest, enabling deep performance insights and scalable campaign management.
Shell, P&G, Campbell’s, Levi’s, Truvia, various mission-driven advocacy organizations
Consumer Packaged Goods (CPG), Food & Beverage, Health & Beauty, Lifestyle, Social Advocacy / Public Awareness
Resplendent Agency is known for its hospitality-first approach to influencer marketing and public relations. Resplendent Agency treats influencers as an extension of a brand’s PR and storytelling strategy rather than a standalone marketing channel. Resplendent Agency focuses heavily on translating digital influence into real-world outcomes such as foot traffic, reservations, and brand reputation. Resplendent Agency has become closely associated with the “Austin vibe,” working with brands that value relationships, narrative, and long-term brand equity.
Resplendent Agency stands out by combining influencer marketing with hospitality-focused PR and storytelling. The agency’s high-touch, relationship-driven approach makes it a strong fit for brands that care about reputation, experience, and local credibility as much as digital reach.
Resplendent Agency uses a mix of performance analytics and digital campaign management tools, including platforms like Sprout Social or Hootsuite for social listening and reporting, along with Google Analytics for conversion tracking. Influencer discovery and vetting are handled through a manual, relationship-first process supported by industry-standard tools rather than a proprietary platform.
Tso Chinese Takeout, The Original Black’s BBQ, Hotel Ella, Juniper, Horseshoe Bay Resort, CARVE American Grille, Chase Pecan
Hospitality (restaurants & bars), hotels & tourism, travel, consumer packaged goods (CPG), lifestyle brands
Envision Creative is known for helping brands reposition and evolve their identity through influencer-led and social-first strategies. Envision Creative looks beyond one-off influencer campaigns and focuses on how creator content supports long-term brand growth and lead generation. Envision Creative places strong emphasis on alignment between influencer messaging, paid media, and brand direction. Envision Creative is often chosen by brands undergoing growth, rebranding, or multi-location expansion.
Envision Creative differentiates itself by tying influencer marketing directly to broader brand repositioning and lead-generation efforts. The agency is well-suited for brands that want influencer marketing to support long-term business outcomes, not just short-term engagement.
Envision Creative offers a proprietary real-time reporting dashboard that allows clients to track engagement and ROI directly from their smartphones. Influencer vetting is handled through a custom process focused on audience research and competitor audits rather than automated influencer databases.
Fabled Luxury Group, various multi-location restaurant groups, B2B professional services firms
Hospitality/restaurants, professional services, retail, B2B
The Influencer Marketing Factory is known for its deep specialization in TikTok and Gen Z-focused influencer campaigns. The Influencer Marketing Factory was one of the first agencies to scale TikTok influencer marketing globally. The Influencer Marketing Factory has built a reputation for creating viral content formats and high-impact hashtag challenges. The Influencer Marketing Factory works with major tech and consumer brands looking to reach younger audiences at scale.
The Influencer Marketing Factory stands out as a TikTok-first agency with global reach and platform-specific expertise. Its ability to combine creative virality with structured campaign execution makes it a strong choice for brands targeting Gen Z and millennial audiences.
The Influencer Marketing Factory leverages advanced data analytics focused on Gen Z and millennial sentiment, along with deep ROI tracking. The agency maintains an internal database of vetted creators across TikTok, YouTube, and Instagram rather than offering a self-serve influencer marketing platform.
Bumble, Google, Sony Music, Warner Music, Snapchat
Tech/apps, music, beauty, lifestyle
Mighty Citizen is known for advocacy-driven influencer outreach and mission-focused marketing. Mighty Citizen works almost exclusively with nonprofits, associations, and public-sector organizations. Mighty Citizen prioritizes credibility, trust, and community influence over traditional influencer metrics. Mighty Citizen is often chosen by organizations focused on education, public health, and social impact.
Mighty Citizen differentiates itself by serving mission-driven organizations rather than commercial brands. Its influencer work focuses on trust, authority, and long-term impact rather than transactional creator partnerships.
Mighty Citizen uses its proprietary Mighty GPS™ tool to assess marketing maturity and effectiveness. Influencer outreach is handled through a manual, relationship-driven approach rather than traditional influencer databases.
Texas Historical Commission, University of Louisville, American Psychiatric Association
Education, nonprofit, government, associations
Optimal is known for treating influencer marketing as a performance-driven acquisition channel. Optimal focuses heavily on data, attribution, and measurable ROI. Optimal specializes in influencer whitelisting, running paid ads directly through creator handles. Optimal is widely regarded as one of the most data-focused agencies in downtown Austin.
Optimal differentiates itself through its “performance first” mindset and strong focus on attribution. The agency is ideal for brands that want influencer marketing to drive direct revenue rather than awareness alone.
Optimal uses its proprietary Blackbook Data tool to build high-impact influencer audience segments. The agency also leverages data-heavy influencer platforms such as Influencity or Aspire to identify creators with strong conversion potential.
Mazda, Plunge, Veeam, high-growth eCommerce brands
DTC eCommerce, automotive, healthcare, public affairs
Pitschy Media is known for providing a boutique, high-touch influencer marketing experience for startups and small businesses. Pitschy Media combines influencer placement with video production and growth-focused tactics. Pitschy Media is especially popular among Austin-based founders targeting Gen Z audiences. Pitschy Media blends local market knowledge with flexible execution.
Pitschy Media stands out by offering a freelancer-style experience backed by full-agency capabilities. This makes it a strong option for startups and small businesses that want close collaboration without enterprise pricing.
Pitschy Media uses real-time analytics and machine learning tools to optimize campaign performance. The agency maintains a vetted network of micro-influencers and celebrities focused on the Austin and Texas markets.
Small-to-mid-sized Austin startups, local service-based businesses
Small business, startups, Gen Z markets
Austin is home to a diverse mix of influencer marketing agencies, ranging from creative-led boutiques to performance-driven teams and global campaign specialists. As this list shows, the best agency for your brand depends on what you value most—hands-on execution, deep creator relationships, measurable ROI, or the ability to scale campaigns across markets. Many Austin-based agencies combine strong local insight with national or international reach, helping D2C brands turn creator partnerships into real business results.
If you’re still exploring options or want to compare agencies beyond influencer marketing, you can browse our agency directory to discover vetted partners across influencer marketing, social media, paid ads, content production, and more—making it easier to find the right fit for your growth goals.
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